CONNECTED CULTURE Book by Jerry Allocca

     
CONNECTED CULTURE Book Cover Click here to order CONNECTED CULTURE

CONNECTED CULTURE: SECRETS OF LINKEDIN - INSIDER TIPS THAT WORK

With the right teacher you'll easily learn the most successful social networking strategies--in no time. And in plain English.


 
Presenter: Jerry Allocca
Organizer: Int. Assoc. of Business Communicators - LI
When: May 11, Wednesday
5:30 pm to 7:00 pm (EST)
Where: Meyer Suozzi English & Klein
990 Stewart Avenue, Suite 300
Garden City, NY 11530
( map & driving directions )
Fee: FREE for members of IABC-LI
$25 for non-members of IABC-LI

SOCIAL MEDIA TIP
WORKSHOP OVERVIEW
Leverage today's most valuable online business networking site LinkedIn®. Reach 100+ million users. You’ll learn how to locate and connect with new prospects, potential strategic partners and even top-notch employees and consultants—right from your computer. This workshop will show you how.
 
NOT ALL WORKSHOPS ARE CREATED EQUAL
Jerry Allocca is an active voice on the internet and a skilled instructor with a gift for making the web easier to understand. He knows what busy people want: a concise, realistic introduction to the world of Internet Marketing. Through seminars, books and CORE Interactive Marketing, Jerry has helped hundreds of leaders to get started, with proven techniques for building online influence: attracting the right visitors, succeeding with search engines and accelerating online business.
 
WHO SHOULD ATTEND?
CEOs, Managers in charge of marketing and communications, and anyone who wants to get the maximum benefit from LinkedIn in the shortest amount of time. You will come away with actionable ideas that you can put to work right away. This computer-based workshop was created for people who learn best by "doing" and who want expert training in creating profiles, leveraging connections, joining in the social aspects of the community, and successfully transferring their business networking skills online.
 
WHY THIS WORKSHOP, AND NOT OTHERS?
Jerry explains the essential principles—in language that you‘ll understand. Discover why social media is fundamentally different from conventional marketing, and learn how to use the interactive nature of LinkedIn to get better results. He teaches successful methodologies–what works and what doesn’t – so that you’ll leave with strategies you can put to work right away. The Q&A section is one of the key parts of any CONNECTED CULTURE workshop, so prepare your questions about LinkedIn and social media and ask away.
 
YOUR GUIDE: JERRY ALLOCCA
Author of "CONNECTED CULTURE," a book that has rapidly become one of the go-to resources in internet marketing, Jerry leads CORE Interactive Marketing, his own thriving practice.  As a 13-year expert in the interactive world, he's not only a proponent of LinkedIn but a fully operating participant–and his enthusiasm for interactivity will rub off on you. Jerry has used his LinkedIn network to meet other business professionals, establish strategic alliances, grow his business and get new speaking engagements.
 
IN THIS WORKSHOP, YOU'LL LEARN HOW TO:
  • Tap into social networking for business professionals effectively—LinkedIn, Twitter, Facebook and more upon request
     
  • Leverage today's most valuable online business networking site LinkedIn®. In this upbeat and exciting workshop, everyone is encouraged to bring their laptops. Work at your own pace, with Jerry's guidance and support every step of the way.
  • WORKSHOP OUTLINE

    Step 1 - Your Profile Means Profits!
    Make your profile clear, concise and compelling so other top level decision makers will want to connect with—and do business with—you.

    Step 2 - Connect with People You Know—and those you DON’T know yet!
    Leverage your connections to get introductions to the people you want to meet. Looking for the CFO of a connection to hot prospects? Want to connect with key influencers you’ve been reading about? Need to find a supplier with a super rare skill set? You can find them all here.

    Step 3 - Find Strategic Partners and Key Influencers
    We live in a global economy. You have more opportunities than ever before to do business all around the world. You’ll learn to indentify strategic partners and key influences who can help you take your business to the next level.

    Step 4 - Select the Best Groups to Join
    Harness the wisdom of the crowd by joining the best groups on LinkedIn. Connect with people based on their interests and what they talk about.

    Step 5 - Become a Group Leader and Build a Loyal Following
    Engage your members in relevant and meaningful conversations and build your circle of influence in record time.

    Step 6 - Position Yourself as an Expert on LinkedIn®
    Earn expert status on LinkedIn®. Learning how to master this one exercise alone is worth the investment in this workshop!

    Step 7 - The Secret Step
    This will be revealed in the workshop. This is the strategy that Jerry has used for himself to reach the decision maker of a 96 billion dollar company, and he will share it with you.

    WORKSHOP REGISTRATION

    Legal Disclaimer: LinkedIn® is a registered trademark of LinkedIn Corporation and CORE interactive is not affiliated with LinkedIn Corporation in any way.



     


    What people are saying...

    Testimonial from Carole Holzmann"Jerry is an excellent person to work with. Besides the fact that he is a very kind person, he is an excellent at what he does. Most recently Jerry taught me how to use linkedin. His method /style of teaching is perfect for everyone on any level. He is thorough and organized and a pleasure to be around."
    -- Carole Holzmann,
    Konica Minolta Business Solutions

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